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social media apps

A Number of Social Media Apps are Flooding the Digital World!


Social Media platforms are always competing against each other. Apps cater to the needs of the Internet users across the world and they are super easy to use as well. Social media platforms are used more actively than ever by Canadians and about 56.7 % adults use them actively. There has been a rise in the use of instant messaging apps as well as other apps that serve various needs of the connected consumers. Certain latest apps are creating waves in the digital world due to their user-friendly nature. A few of them are mentioned below:

  1. Anchor: This app is mainly for podcasters who want to be heard but they have not felt comfortable while using other mediums. Hence they have found a community in Anchor, the free iPhone app. This app makes the job of broadcasting short audio clips easier and it is done in a matter of a few seconds reaching out to a global audience. The listeners can join in the action by providing replies to the clips and feedback too. The users can also listen to authentic humor, knowledge as well as inspiration and debates from the global collective of personalities of Anchor. Also, Anchor provides a great opportunity for the businesses to listen as well as engage in the conversation in the form of collaborative podcasting which is opposed to generic podcasting.
  2. Yo: This is an iPhone app which leads the group of notifications based on context. The app has been redesigned in order to be a content notification clearinghouse. The app is so beneficial that it allows its users to send push notifications to other users who are present in the app in the form of “Yo”! The user base of the app is over 1 million. Publishers have used Yo for the purpose of delivering updates from the election of November 2015. One can also use the app for ordering pizzas, getting deliveries after shopping or even to pick up laundry when it is ready.
  3. Viber: Worldwide, this app has 664 million users. The simplified emojis as well as stickers have provided the young generation with novel ways of communicating with each other. It is one of the most prominent instant messaging apps in the market nowadays. The app has also allowed its users to follow the conversations of celebrities, brands as well as sports personalities. One of the biggest examples of the publishers using this app is Buzzfeed. Brands can also incorporate their own opinion in the form of promotional sticker packs.
  4. Vimeo: Having 100 million users, this is the first video sharing site which has the potential to support high definition videos. The users mainly include professionals from the creative industry, which are basically people like the filmmakers, photographers as well as marketers. The primary focus of these people is to display the production quality if their videos. This app has customized branded player and premium users have the option of replacing the Vimeo logo with theirs.

These apps constitute the future of the digital world undoubtedly.

studets app by linkedin
Other, Technology

The Students App by LinkedIn is Gaining Popularity Fast


After serving as a networking platform for the working professionals, LinkedIn has now built a new app for the post-graduation students. This app is mainly meant for the students who have completed their graduation or post-graduation and are looking for their ideal roles.

The app will not only help the students to establish relations with people who are already in the professional world but also help them to identify their areas of competence where they would be able to excel.

It basically relates data regarding the course that they have subscribed to and the university which they are affiliated to help a student find a job profile suiting his interests.

It works in a similar manner to Tinder. One can create a new account or avail the features from their existing account. It has a friendly user-interface which helps the users to operate it at ease. The multiple tabs are not used here. Instead, there is a card-like structure where you can swipe between options.

It is a common experience among graduates that they become frustrated with the jobs that they are being offered and do not observe any scopes of improvement or growth. They therefore plan to undertake post-graduate courses in order to get better job opportunities. The scenario has worsened with time and finding the ideal job is no less than a challenge.

Keeping all these in mind, LinkedIn has come up with the idea of this student’s app. They have also decided to modify this app for use by the people of various countries. The app has already been used by thousands of students from the reputed colleges of USA. It is expected to become equally popular in UK too. The app is now available in the Apple iTunes store and Google Play stores for the Apple users and Android users respectively.

The app can help the graduates or pupils undertaking their first post-graduation course in three different ways-

  • It will help them to find their dream jobs in a company of their choice.
  • It will help them to enrol themselves in an internship program that suits their career.
  • It will help them to identify what postgraduate courses they should participate in.

In short, it will guide them through the different career options and study options that are open in front of them.

The students can also start networking with the alumni of their universities that have acquired some important position in a particular company and can be of great help to them in future.

It is not necessary that a student will pursue a career in the same subject which he or she is studying. They might feel like changing their stream and look for off-beat career options. LinkedIn has also made arrangements for the same. It will allow the students to select their sector of interest and then guide them accordingly.